JIMS Activities

Orientation on Digital Marketing - Enabling Career Opportunities

Mr. Abhishkeh Verma started the session by introducing himself and sharing his corporate journey. He talked about his industry experience and informed about the industry requirements and selection standards for MBA/ Master’s students in Digital Marketing domain. He then discussed about the latest trends in digital marketing and chalked out strategies for students to get hired in this domain. He also discussed about the skills required to enter the digital marketing domain and discussed the steps to tap into the right profile at graduation level. Mr. Sagar Jain then discussed about the importance of planning and strategic management in the personal and professional life of an individual. The speaker focused on companies that value digital marketing skills at the top. The session was interactive as the students got to ask their questions about the industry and what sorts of skill sets are required to make a successful career.